One of your most valuable assets is your email list. You use it to nurture, communicate, and close the deal. What email marketing best practices should you follow? We connected with Seth Rasmussen, … [Read more...] about Email Marketing Best Practices – a Q&A with Seth Rasmussen
content planning
What to Write About – Quick Ideas for Small Business
We’ve pounded it into your head: generating content and promoting it is a powerful way to attract prospects and generate sales. One of the biggest challenges in maintaining a content library is … [Read more...] about What to Write About – Quick Ideas for Small Business
Three Steps to Maximize Your Content ROI
Raise your hand if you’ve ever spent hours laboring on the best researched and written blog post only to feel like you didn’t know how to measure your content ROI. *Raises hand* Been there; done … [Read more...] about Three Steps to Maximize Your Content ROI
Finding the best blog post frequency for your business
Small business marketers and entrepreneurs ask about blog post frequency more often than just about any other content marketing question. How often should you post to your blog? The answer is, it … [Read more...] about Finding the best blog post frequency for your business
Announcing PlanITPDQ – Editorial Calendar and Content Marketing Planner for SMB
Cross posted from Alison Harris, the founder of our parent company, Harris Marketing Services. When it comes to marketing methods, I am on Team Content: I believe every company should have an … [Read more...] about Announcing PlanITPDQ – Editorial Calendar and Content Marketing Planner for SMB
