editorial calendar

/editorial calendar

Using an Editorial Calendar: A Q&A with Kasia Writes

I'm always looking for inspiration on building and using an editorial calendar. At year end, a tweet from Kasia of the travel blog kasiawrites.com made me smile:   Of course I had to reach out to learn more about why she set that goal, how she build her calendar, and what results she achieved from [...]

2019-01-10T22:05:12+00:00Categories: editorial calendar, editorial calendar tips|

5 Benefits of Creating an Editorial Plan

Ever wondered why you should create a content calendar or editorial plan? If you are meeting your marketing goals without one, then feel free to skip it. But if you are struggling to meet your marketing objectives or want to grow your business, here are five editorial plan benefits to motivate you to get started. [...]

What You Should Do Today – Content Marketing Organization Tactics to Get You On the Right Track

When is the best time of year to set up tactics for content marketing organization? Today. Seriously. The longer you go without a plan for marketing organization, the harder it will be to stay on top of everything you want to accomplish. The following is a list of steps to take in marketing your company. [...]

2018-12-05T12:25:50+00:00Categories: editorial calendar, Marketing Plan|

Organization is the Gateway to Creativity

I love organization. Traveling with me? I have bandaids, wet wipes, a ziplock for your wet bathing suit, aspirin, and a corkscrew. Ask me to help with your event? I have a photo for your Twitter and Instagram feeds, cash to tip the guy who got the extra ice, a printed schedule for speakers, an [...]

Marketing Plan Webinar | Hands-On How-To

Tired of marketing by sticky-note? Ready to build your marketing plan but not sure how to start or what to include? It's time to get organized, and we can help. Attend our Free Friday Marketing Plan Webinar for a step-by-step overview of how to build a marketing plan that works for your business. [...]

How to Turn Editorial Calendar Research into Earned Media

Are you neck deep in editorial calendar research and planning? In addition to listing out the topics you want to cover on your blog, the email newsletters you plan, and the events you will attend, don’t forget to look outside your own ecosystem. Many publications and websites actively seek contributions from experts like you. It’s [...]

SEO Editorial Calendar Tips – The 70% Small Business Needs to Know

Q&A on SEO Editorial Calendar Tips with Milly Welsh at Zebralove Web Solutions  You’ve planned your editorial calendar, gotten disciplined about updating your blog, and are waiting for the leads to roll in. Why isn’t anything happening? You might need some SEO love. Zebra love, to be exact. PlanITPDQ sat down with SEO expert Milly [...]

Finding the best blog post frequency for your business

Small business marketers and entrepreneurs ask about blog post frequency more often than just about any other content marketing question. How often should you post to your blog? The answer is, it depends on what you hope to achieve with your blog. Here are three scenarios that can help you make your decision. The best [...]

Announcing PlanITPDQ – Editorial Calendar and Content Marketing Planner for SMB

Cross posted from Alison Harris, the founder of our parent company, Harris Marketing Services.  When it comes to marketing methods, I am on Team Content: I believe every company should have an editorial calendar and content marketing planner. Content marketing is not the fastest way to build a business, but it is among the most [...]

Marketing Techniques for Small Business Owners

I'm a small business owner. I also happen to be a marketing professional, so I understand how much time goes into marketing, and also how hard it is to carve out enough time to do it right. I have been thinking a lot about marketing techniques to make marketing easier for small business owners, and [...]