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Digital Marketing Statistics: SEO, Social, Video, and Email Trends

One of the biggest challenges for small companies and brands is figuring out where to invest your time. Should you focus on Instagram Stories? Create meaty, in-depth blog posts? Go all in on video marketing? One way to keep track of the state of the industry is to follow the relevant digital marketing statistics. We're [...]

2019-03-08T15:39:52+00:00Categories: content planning, Marketing Plan, Uncategorized|

How to Track CTA Analytics

Google analytics is a powerful tool, but it has its limitations. It’s tough to track on-page activity without a lot of custom programming. Read on to learn how to track CTA analytics using PlanITPDQ’s shortened URL function. Here’s a scenario where this functionality is important: your web site has multiple calls to action (CTAs) that [...]

2019-04-22T18:53:50+00:00Categories: content ROI, How To, Uncategorized|

Marketing Plan Webinar | Hands-On How-To

Tired of marketing by sticky-note? Ready to build your marketing plan but not sure how to start or what to include? It's time to get organized, and we can help. Attend our Free Friday Marketing Plan Webinar for a step-by-step overview of how to build a marketing plan that works for your business. [...]

Three Steps to Maximize Your Content ROI

Raise your hand if you’ve ever spent hours laboring on the best researched and written blog post only to feel like you didn’t know how to measure your content ROI. *Raises hand* Been there; done that. Repeatedly. It’s okay. No judgement here. Most small businesses have small marketing teams – many, including startups and entrepreneurs, [...]