Backlinks are a valuable component of any marketing program because they accomplish two goals: you get in front of a new audience, and you earn SEO love. Invest a bit of time to find those … [Read more...] about Backlinks Discovery: How to Find (and Stay on Top of) Editorial Calendar Opportunities
News & Insight
How to Build a Successful Marketing Calendar
ASAP Magazine invited us to contribute a piece about how to build a successful marketing calendar. For the full story, visit the ASAP website. The following is a synopsis with a couple of … [Read more...] about How to Build a Successful Marketing Calendar
Content Calendar Examples: Three Ideas to Inspire You to Get Started
Is your content calendar really lame, or even worse, non-existent? We all need motivation to get started on something, so check out the benefits of creating an editorial plan. Or, if you get inspired … [Read more...] about Content Calendar Examples: Three Ideas to Inspire You to Get Started
Is That Free Content Calendar Template Any Good?
If you scroll even briefly on Twitter, you’ll see tons of marketers offering their free content calendar template. Are they worth it? Does it make sense to download and use one of these templates, or … [Read more...] about Is That Free Content Calendar Template Any Good?
Do Marketing Hacks Work? A Q&A with Jay Acunzo of Unthinkable Media
Twitter and other social channels are littered with links to articles promoting Top Hacks to Gain Online Traffic, or Insider’s Hack for Super Fast SEO, or Quick Hacks to Get Influencer Attention. … [Read more...] about Do Marketing Hacks Work? A Q&A with Jay Acunzo of Unthinkable Media
Four Traditional Tactics for a Modern Content Checklist
When it comes to planning a content checklist, we marketers are in love with the latest shiny new thing. That’s not a dig – testing new things is the only way to stay relevant and ahead of the crowd. … [Read more...] about Four Traditional Tactics for a Modern Content Checklist